We chatted to Austin, Texas-based paper cutout Queen Paige Russell about the inspiration behind her brand Eloi. A graphic designer and artist by trade, she also reforges her original artworks into wearable art in the form of whimsical, yet perfectly polished scarves. Won over from first sighting, we've been been huge fans of her unique work and playful attitude for a season now, and will no doubt continue to be for many more seasons to come.
On a more serious note, Paige's scarves have some of the best colour show-through we've ever seen on a finished product, and are hand-hemmed perfectly. She makes a damn fine scarf, and is always good for a laugh. What more could you want from a designer? Shop her stunning range here.
Could you describe the physical process of making your artwork?
Well. All of the designs are made from construction paper cutouts. I usually begin by choosing a color palette so I don't go too insane, then I just play around cutting shapes until I have a good concept down and layer and layer and layer until I've decided I'm finished. I then photograph the piece and trace each shape in the computer to prepare for printing.
Which artists do you look to for inspiration? Past and present?
I love outsider art, my boyfriend's 8 year old's drawings, John Weseley, Henri Rousseau, Sandro Botticelli...
How did you wind up making scarves from your artworks?
I thought it was a great way to make prints of the cutouts, screen printing them onto paper just didn't translate, the patterns needed to be fluid and take on a new meaning and purpose.
What are your interests outside of making art and scarves? How do you spend your weekends?
Hiking with the dog, playing tennis, watching trashy television, cooking, going to the library, drinking in excess, avoiding plans with people, amateur tap dancing around my house (usually unclothed)...
What are the biggest challenges in your line of work?
Building my business whilst continuing to make art that's authentic. I find myself neglecting reaching out for new business because all I want to do is work in the studio, and vice versa. Sometimes I don't feel like making work that will be for someone to wear, but I have to keep churning out new designs. These are all good problems to have.
Any new or exciting plans for the future?
Yes! Branching out. My patterns will be seen in many other contexts very soon....Happy day!